DIRECTOR OF MARKETING AND DIGITAL STRATEGY
title of work is a handmade jewelry and accessories brand by designer Jonathan Meizler based in New York City. I have been working with them since Fall 2023. I designed and manage their live e-commerce site on Shopify, handling product photography and merchandising, SEO, seasonal updates and oversight of inventory, integrations for digital marketing, campaigns and all aspects of running and maintaining their web store.
I am also responsible for the brand's marketing and visual direction across all digital channels including web, socials, e-mail, affiliate and influencer campaigns, partnerships and collaborations as well as paid and earned media.
View their live site here
